Small Luxury Hotels of the World

The design process focused on creating a product embodying Small Luxury Hotels of the World's values: luxury, sustainability, and individuality. Using white seed paper for its natural, sustainable qualities and green stone paper for its luxurious, eco-friendly texture, I ensured the materials aligned with these principles.

The minimalist design features fine line drawings of natural elements like leaves and flowers, symbolizing SLH's diversity. The logo's original typeface maintains a sophisticated look, while white and green hues evoke purity and tranquility. Embossing and debossing techniques replace ink, enhancing texture and sustainability. The waterproof packaging integrates seamlessly with the book cover, offering durability and elegance. This design balances luxury with eco-consciousness, creating a meaningful, tactile experience.