Papilio - Branding

The concept driving this project was to integrate sustainability into the design sector, aligning with the core values of the brand. By incorporating eco-friendly practices such as organic gardening and utilizing materials like seed paper, the initiative not only addresses the needs of women overcoming adversity but also reflects the brand's commitment to environmental consciousness. The aim is to create a holistic approach where the brand's ideology is mirrored in its sustainable solutions, ensuring a positive impact on both its beneficiaries and the environment.